Monday, November 28, 2016

Consumer Fault Line Drawn

*Imagine from Faultine North's Facebook Page

Today I had the opportunity to meet with the founder and owner of Fautline North, a 
concert/recording studio in Bozeman, MT. As someone who is passionate and regular in the Bozeman music scene, there was more to take away from this visit than I  ever would of imagined. 

In this town we seem to get are far share, of a variety of music. From Bluegrass to Punk rock, the party is usually happening on a  downtown Friday or Saturday night. And when there is music in this town, there is usually beer. Having most venues in Bozeman be bars, people consume beer and there experience is complimented by music. This was the one thing David Hearst quickly found out after moving here from San Francisco, that the music scene is the drinking scene. Growing up David went to all ages punk rock shows where people came from all over to for the MUSIC!!!

Faultine North still hasn't been able to gain a beer and wine license, which means for an event to have drinks they have to cater with a bar service (usually Bar 9). Raising the cost and the risk of hosting an event. On top of the catering fees, the bigger bands everyone wants to see, expects a down payment to even come play the venue. So now the risk shifts to the venue and the promoter.  David expressed that he has experienced that people aren't as focused on the music, so they don't buy tickets in advance, or think the venue is far in the little town of Bozeman. From my experience it seemed, people today don't like to commit to the commute and the distance of not being able to head to the next bar, if the current one is lame. The venues location creates this distance where a driver  and a plan for the event is usually necessary. In the easy going town of Bozeman, everyone seems to go with the flow and  there is a lack of planning to go see a band they have never heard of. 
Image result for faultline north
Picture From Cure From The Common, Music Villa
http://www.musicvilla.com/bozemans-newest-venue-is-faultline-north/
As a Venue Faultline is in a very tough spot. It is such a beautiful, well sounding venue with plenty of room for development with little in its favor at the moment. As consumers it is important to realize what goes into the music that comes through this town and, support the efforts that went into these events. Getting back to the meaning of music and enjoying it for what it is and how it makes you feel. Complimenting the tunes with some good friends and a few drinks, instead of booze being the main focus. Faultline experienced first hand, a tragic incident, were partying got taken to far. Completely out of their control, Faultine North still grieving over the lose of one attendee at an EDM performance. 

As Conusmers I think it is important to support live music, and make music the main focus to a good time. Everything in moderate except for music. Bring back the good times of music and SUPPORT LIVE MUSIC!!!!!!!




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